It started with a crisp packet outside my office.
No one picked it up — and that moment changed everything.
I realised culture isn’t built by posters or policies; it’s built by what we tolerate, ignore, or act on when nobody’s watching.
The Crisp Packet Test was born from that moment — a quick, honest way to see how people really think and behave at work. It’s now become my signature tool for leadership, accountability, and rebuilding culture — stripped back and real.